The thought “We can do that too, but better!” laid the foundation for MAGU in 2017, and the initial pop-up store grew into a steadily growing company with its own cultivation and its own production in Vienna. Our little plants are accompanied by our employees from the growth process all the way into your hands. If you have ever wondered: “How do you actually extract cannabinoids?” or “How is CBD oil actually made?”, then you have come to the right place. In this article, you can expect a little insight into how our plants become our CBD oil.

Breeding the hemp plant
In the beginning was the seed – or the cutting.
Normally, the hemp plant is an annual plant. This means that it spends the winter in seed form under the ground and then sprouts anew in spring. In our case it is different: we arrange the seasons, so to speak, just as it suits us – in our indoor hall. (If you would like to take a look inside our hall, you can go on a little tour here.) Thanks to the constantly adjusted light and temperature conditions, our plants can live for two or more years. These old-timers among hemp plants are called mother plants, as they are the origin of our seeds and cuttings. And this is exactly where our production cycle begins: with planting the cuttings.

