About Us
Our philosophy
MAGU has been around since 2017. Our mission is to produce high-quality, lab-tested CBD from our own cultivation in Austria and to give cannabidiol a positive image.
Our philosophy
The story behind MAGU
A hemp expert, a molecular biologist, a communications all-rounder and a shared idea: MAGU has existed since 2017. Producing high-quality organic CBD ourselves and giving cannabidiol a positive image are two of the missions that Sebastian, Juri and Sofie stand behind.
The pop-up store where it all began was completely sold out on the very first evening. Thanks to positive media coverage, the great trust of our customers and a successful “Krautfunding” campaign, we were able to set up our own CBD flower production facility right in Vienna. We have a flagship store in Vienna and an online shop.
Our name MAGU refers to the story of Princess Magu. She is also known as the cannabis goddess. In China, Magu is a symbol of the powerful protector of women and is associated with the elixir of life. She is known for handing out cannabis tea.
What we stand for
Our mission is to offer our customers the most innovative cannabinoid products of the highest quality with maximum absorbability. In doing so, we always attach great importance to sustainability, the highest quality standards and fair cooperation.
Every day we try to get the best out of the green plant. With scientifically sound information, we want to clear away uncertainties and prejudices.
Our values
Social responsibility
Contrary to general trends, we want to run a company in which all our employees are paid and treated fairly.
Sustainability
We always focus on regional, certified organic cultivation as well as environmentally friendly packaging materials and short transport routes.
Innovation
We attach great importance to the highest quality. For this reason, we have already developed 4 MAGU technologies to manufacture our products to the highest possible quality.
Social enterprise
The profits we generate are used to run our company sustainably and to expand it further.
Quality standards
At MAGU, quality has top priority. Our flowers are 100% pure and contain no additional substances.
Regionality
We grow our CBD plants ourselves on our field in the Weinviertel or in our production facility in Vienna.
Full transparency
With us, all products have a certificate of analysis from an external laboratory. The certificates can all be viewed online.
A new way of working together
Our ideal is a company without hierarchies, but with areas of responsibility and personal initiative. This requires a shift in thinking away from simply working through tasks. We encourage independent work and personal responsibility. In addition, this way of working together offers plenty of room for creative ideas.
Many different personalities come together at MAGU. We see the potential and the experience and therefore specifically promote equal opportunities in the company. This in turn strengthens diverse and inclusive cooperation. Equality and a working environment with equal treatment are important to us. This also means, for example, that we rely on a heterogeneous staff structure. We also attach importance to raising awareness of gender issues.
With the project “Jugend am Werk” we were able to give young adults a first insight into the world of work. In a one-month internship, young people were able to gain their first work experience with us.
Curious about our products?
Discover our full range from our own cultivation.